We shall always work to improve ourselves through innovation and by having the courage to try new ideas.
Innovation is a keyword within Billerud. To find new ways of thinking and have the courage to try new ideas shall permeate our entire work process and our relationship to everyone who comes into contact with us. Product development is one of the areas where innovation and thinking new ideas, naturally, have a central role.
By building a profound knowledge about the value chain of the most important market segments, Billerud can offer innovative solutions for the customer’ s packaging problems. Billerud product development gets its strength from pooling resources from many parts of the organisation. Staff from different departments form segment teams based on knowledge about all the steps from paper production to the end-user in the segment. The way of working in networks also increases the customer orientation within the whole group.

More comprehensive product development takes the form of pilot projects in partnership with customers and end-users. A good example of a partnership project is FibreForm.
Read more about FibreForm